Sal Lupoli is no stranger to the camera. He has spent the last 20ish years building an empire. It all began with Sal’s Pizza and from there he became the real estate mogul he is today. I was elated when I spoke with the brand manager for Lupoli Companies and learned her vision for this shoot. It was two fold, headshots for the staff and a more creative and candid approach to create set of personal branding images for Sal Lupoli. Shooting in an old mill is always a dream gig!